The University of Utah
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The University of Utah *
As Senior Content Writer for one of the nation's leading public universities, I create the messaging that introduces students to their future campus and inspires them to say “yes” to the U of U. Across all formats, including video scripts, print materials, magazines, multi-stage email campaigns, social media content, and beyond, my writing inspires action, reflects the institution’s voice, and welcomes prospective students into their next big adventure.
Print Materials
The Nest magazine, vol. 2
Prospective Student Guide
Print Ad in International Markets
Prospective Student Guide
Spotify Ad Scripts
Viewbook
Orientation Sticker Postcard
Paid Social Media Ads
University Website Banners
The Nest magazine, vol. 1
Admissions Sticker Postcard
Video Scripts
U of U President’s welcome to orientation attendees